In the pursuit of healthy revenue expansion in B2B markets, accurately tracking recurring revenue (ARR/MRR) and one-time fees is essential for achieving sustained growth. CROs, CEOs, sales leaders, finance and revenue operations teams need powerful tools to track and manage the revenue streams effectively. Integrating HubSpot CRM with Dear Lucy offers a powerful solution, providing seamless tracking and predictive sales analytics to drive informed decision-making.
Sales Performance Management typically requires advanced dashboards that go beyond the native reporting capabilities of Salesforce. In this blog post, we discuss the limitations of Salesforce’s native reports and walk through the report types you’ll need to effectively lead your B2B sales organization.
Salesforce is the gold standard for CRM platforms, powering sales operations for businesses of all sizes worldwide. But even the best tools have their limits, and predictive opportunity scoring is no exception. That’s where Dear Lucy’s Predictive Opportunity Scoring steps in, providing a game-changing feature designed to enhance how Salesforce users forecast sales, prioritize opportunities, and drive results.
HubSpot is a fantastic CRM—your central system of record for the entire customer journey. But when it comes to extracting every ounce of insight from your sales pipeline, it can sometimes leave teams wanting more. Enter Dear Lucy’s Predictive Deal Scoring: a transformative feature designed to elevate how HubSpot users manage their pipeline and prioritize deals.
Sales leaders know the challenge: spotting the deals most likely to close while managing those at risk. Without the right tools, sales forecasting often becomes guesswork, leading to missed targets and wasted opportunities. Predictive Deal Scoring is here to change that. At Dear Lucy, we’ve created a solution that leverages data to replace uncertainty with clarity, helping you focus your efforts on what truly drives results and ensuring every deal gets the attention it deserves.
Hannu Pölönen will join Dear Lucy as Chief Technology Officer (CTO) and as a member of the Executive Leadership Team. With more than 15 years of experience in technology and product development leadership at growth companies, Pölönen brings extensive experience Software-as-a-Service (SaaS) development to Dear Lucy.
Nordic market leader Videoly is a product video hub for online retailers and brands. The rapidly growing sales team was looking to extend the reporting capabilities of HubSpot and present sales KPIs in a clear and visual way. “Our sales meetings are a lot more meaningful now as we are looking at relevant numbers and can focus on discussing conclusions and actions,” comments Patric Lindström, Head of International Sales.
What are the best practices of inbound selling? The blog features actionable tips that you can apply on your next sales call. Whether you're selling on a daily basis or coaching someone who is, this information can be applied right away. A guest blog by Kyle Jepson, The Senior Inbound Sales Professor at HubSpot Academy.
Siili Solutions is a combination of a digital agency and technology powerhouse that specializes in digital strategies and creative technical solutions. Siili’s growth targets are high, and continuous sales development is important. Siili’s Chief Commercial Officer Pasi Ropponen spoke to us about how Dear Lucy has made it easier to track sales and communicate the key figures in a clear, visual way.
Digital banking solutions provider Apiture needed a way to get a unified view of sales. The company serves over 400 customers across the United States and uses both Salesforce and HubSpot to manage its revenue operations. “Dear Lucy synthesizes and analyzes the data into widgets that are easy for our CEO and board to consume,” summarizes Matt Ellis, CRO of Apiture.
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