HubSpot Sales Reporting, Forecasting & Dashboards

Purpose-built for revenue teams — and embedded directly in your HubSpot CRM.

HubSpot Reporting
 

Real-Time Dashboards That Drive Sales Performance

No more spreadsheets. No more guesswork.

Track pipeline health, goal pacing, and rep performance in real time — without ever leaving HubSpot.

How to build a HubSpot sales dashboard (with real examples)

 
HubSpot sales goals dashboard powered by Dear Lucy, displaying goal tracking by rep, win rate performance, pipeline coverage, predictive forecast, and visual traffic-light indicators for accountability.

Set and Track Sales Goals That Drive Performance

Layered sales goals for reps, teams, regions, and BUs — all tracked in real time.

  • Set sales goals across roles and segments

  • Visualize performance vs. target

  • Use traffic lights to drive action

→ How to set and track HubSpot sales goals

 
MRR and recurring revenue dashboard embedded in HubSpot, showing monthly revenue breakdowns, churn, and expansions tracked from Line Item data.

Track MRR and Recurring Revenue Automatically

Get clear visibility into MRR, ARR, churn, and one-off revenue — no spreadsheets needed.

  • Turn Line Items into clean revenue dashboards

  • Separate recurring and one-time fees

  • Built for SaaS, services, and subscriptions

→ How to get reliable MRR reporting in HubSpot

 
HubSpot sales forecast dashboard powered by Dear Lucy, featuring revenue predictions, team performance, win rates, and forecast vs. goal tracking with visual pacing indicators.

Forecast Sales with Confidence

Replace manual forecasts with predictive models and pacing insights.

  • Forecast by team, rep, or business unit

  • Track Commit, Best Case, and Stretch

  • Monitor forecast vs. actual in real time

→ How to forecast sales in HubSpot

 
HubSpot sales analytics dashboard showing conversion rates, average time per stage, deal slippage, funnel leakage, and pipeline value metrics powered by Dear Lucy.

See What’s Working with Sales Analytics

Move beyond basic dashboards. Uncover trends, gaps, and what’s driving results.

  • Spot win rate drops and funnel leaks

  • Analyze activity impact on pipeline

  • Compare performance across teams

→ Explore HubSpot sales analytics

 
HubSpot CRM data quality dashboard highlighting missing contacts, overdue opportunities, and stale deals by sales rep — visualized inside Dear Lucy's embedded HubSpot dashboard

Track Data Quality with the “Wall of Shame”

Get ahead of bad data — and protect your forecast — with automated hygiene tracking.

  • Flag missing values and ghost pipeline

  • Catch stale deals and overdue tasks

  • Review before forecast calls or pipeline reviews

→ Check your CRM data quality in HubSpot

 

Why Revenue Teams Trust Dear Lucy for HubSpot Reporting

Dear Lucy is a certified HubSpot App Partner — trusted by B2B sales teams worldwide to simplify reporting, improve forecast accuracy, and turn messy CRM data into actionable insights.

 

Get Tailored Dashboards for Every Level of Your Sales Organization

Whether you're running board reports or coaching sales reps, Dear Lucy gives you tailored dashboards at every level — all embedded in HubSpot.

Read the complete guide to HubSpot reporting

 
Align targets and communicate clearly. Track performance across BUs or countries with dashboards designed for board meetings and executive visibility.
 

Board & management

Track revenue performance across business units and countries. Use executive dashboards during and between meetings to align on targets, risks, and growth plans.

 
Monitor accuracy, pipeline coverage, and revenue risks — powered by clean HubSpot data you can trust.
 

Chief Revenue Officer (CRO)

See forecast accuracy, goal attainment, and revenue risks across teams — all in one view, powered by clean HubSpot data.

 
Follow quota attainment, deal momentum, and CRM hygiene to keep teams focused and pipelines healthy.
 

Sales Managers

Track quotas, deal activity, CRM hygiene, and pipeline health to coach reps and drive team performance.

 
Stay on track with dashboards that highlight your pipeline, meetings, and priorities — embedded in HubSpot.
 

Sales Reps

Stay focused with dashboards that surface your pipeline, upcoming meetings, and targets — right inside HubSpot.

 
 
Automate pipeline health checks, goal tracking, and data hygiene — no more patchwork reporting.
 

Revenue Operations (RevOps)

Say goodbye to spreadsheet hacks. Automate hygiene, forecasting, goal tracking, and pipeline reviews in one clean view.

FAQ

Can I see my Dear Lucy dashboards directly in HubSpot?

Yes. Your dashboards are fully embedded inside your HubSpot portal — no tab switching.

What revenue types does it support?

Recurring revenue (MRR, ARR), one-time sales, upsells, and cross-sells — all supported out-of-the-box.

Who uses Dear Lucy with HubSpot?

Sales leaders, RevOps, and CFOs across SaaS, services, and agency teams.

How easy is it to try Dear Lucy with HubSpot?

Start a free trial, connect HubSpot, and see your real data in dashboards in under 5 minutes.

→ Start free trial now

 

HubSpot Certified. Trusted by Global Teams.

Dear Lucy is a HubSpot Certified App Partner offering real-time sales reporting, forecasting, goal tracking, and analytics. Join global teams using Dear Lucy to turn CRM data into actionable insights — directly inside HubSpot.

 

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